When a winery's ownership/winemaker changes
Posted: Wed May 09, 2018 4:18 pm
I recently visited one of my favourite wineries in the Granite Belt. Boireann.
Boireann is a boutique winery that has been owned by a self-taught winemaker and vigneron, Peter Stark for more than a decade. In my opinion he has made wine that is in a league with Australia's best, particularly when you consider value/price. I love his bordeaux blend "The Lurnea," but he also makes some great Italian style wines and the Mouvedre and Shiraz Viogner are delicious too. In short everything he made was great wine.
On my recent visit I discovered that the winery had been sold to a group of investors. Peter Stark was staying on for 12 months and was the winemaker for the 2017 vintage. After that, the new manager will take over. He seemed like a nice enough guy who will do well as a salesman .... the problem is that he is not a winemaker. I guess neither was Peter Stark when he started but I don't think that all self-taught winemakers and vingnerons can all be as good as him. The new vigneron/winemaker told me that he came from the mining industry and was trying to learn as much as possible from Peter Stark in the 12 months he had with him.
I question the business decision of the investors to hire someone with no wine industry experience as the winemaker and vigneron, especially when from what I gather, qualified wine makers are a dime and dozen. Surely they could have found an assistant winemaker from down south who wanted to run their own show! Anyway, enough ranting from me.
What are your thoughts on what ususally happens when a quality boutique winery is sold? Does the quality inevitably decline? What are the variables that come into play? How much does good vineyard management over the last 20 years impact on the quality now if the expertise is lacking?
My thoughts are that I should buy up as much of the 2016 and 2017 vintage as possible and move on Happy to hear otherwise.
Boireann is a boutique winery that has been owned by a self-taught winemaker and vigneron, Peter Stark for more than a decade. In my opinion he has made wine that is in a league with Australia's best, particularly when you consider value/price. I love his bordeaux blend "The Lurnea," but he also makes some great Italian style wines and the Mouvedre and Shiraz Viogner are delicious too. In short everything he made was great wine.
On my recent visit I discovered that the winery had been sold to a group of investors. Peter Stark was staying on for 12 months and was the winemaker for the 2017 vintage. After that, the new manager will take over. He seemed like a nice enough guy who will do well as a salesman .... the problem is that he is not a winemaker. I guess neither was Peter Stark when he started but I don't think that all self-taught winemakers and vingnerons can all be as good as him. The new vigneron/winemaker told me that he came from the mining industry and was trying to learn as much as possible from Peter Stark in the 12 months he had with him.
I question the business decision of the investors to hire someone with no wine industry experience as the winemaker and vigneron, especially when from what I gather, qualified wine makers are a dime and dozen. Surely they could have found an assistant winemaker from down south who wanted to run their own show! Anyway, enough ranting from me.
What are your thoughts on what ususally happens when a quality boutique winery is sold? Does the quality inevitably decline? What are the variables that come into play? How much does good vineyard management over the last 20 years impact on the quality now if the expertise is lacking?
My thoughts are that I should buy up as much of the 2016 and 2017 vintage as possible and move on Happy to hear otherwise.