My questions are:
Isn't this a 'less than mass produced' wine (i.e. is isn't Bin 65) from a producer with an ultra-premium reputation?
Are the quantities that large to supply the VC chain around the country?
If so, are we no longer talking estate grown fruit?
For my money (or cellar shares, and I've had a few of these wines as a product of the VC system) this is a very good Oz chardonnay. It's not Leeuwin Estate Art Series, but most other Margaret River producers cannot match it (and yes, I know it's a Gary Farr from Geelong).
Really, all I want is a rationale as to why VC are 'giving' away this wine under its reward scheme as cheaply as they are. Can anyone disillusion me here

Cheers